Skip to contentPractice interviews
- What does this partner add that we cannot obtain as easily alone?Find the value the partner adds
- Can both sides accept this revenue share?Make the deal work for both sides
- Which channel rights are worth conceding?Limit the rights you give away
- What must be agreed before opening an AI distribution channel?Agree who owns the customer outcome
- Does the partnership still work after the evidence changes?Change the deal when the evidence changes